Mara E. · August 16, 2026
If a site that used to take 12 hours now takes 5, do you keep the old retainer, cut it, or sell the hours as strategy instead of production? Looking for real numbers, not vibes.
How are you pricing retainers after AI sped up delivery?
Dana Whitfield · August 17, 2026
We kept the retainer and wrote the SOW around response time and judgment, not hours. Clients bought the calm, not the Figma file.
Jonah Hale · August 17, 2026
If you cut price because you got faster, you trained the client to expect the old outcome at the new speed forever. Don’t.
